iPhone 5S, 5C & iOS7

The overnight launch of the new Apple tech heralded no surprises and no new kit.  As expected Apple launched the new iPhone 5S and 5C and announced the long awaited iOS 7 release date.

Expect to see iOS7 next week (I can't wait) it has a brand new look and some great features, as well as AirDrop and siri will have twitter and facebook integration as well as being able to change settings on your iPhone for you (at least on the 5S)

iPhone 5C - pic from the Apple website

The iPhone 5C is designed for colour with several new colours in the revolutionary poly carbonate single piece shells shells, the 5C builds on the existing iPhone 5, and is aimed at the lower cost market.

The new iPhone 5S builds on the existing 5 with new tech including a new A7 chip but the biggest enhancement has to be the new Touch ID which is an inbuilt fingerprint scanner in the home button.  This can be used as a password to access the iPhone and also as authority to purchase from iTunes & the App store

iPhone 5S - pic from Apple website

As always for more check out the apple website www.apple.com or for local sites www.apple.com/au/ or www.apple.com/nz/

Apple - life sentance

There is an interesting article on itnews this morning which makes you stop and think just how much of my personal data is stuck in corporate archives for how long?

As most people do I just skip straight to the end of EULA's and T&C's and check the box then move on, but turns out with my apple account I am now a customer for life.

Apple customers are customers for life, thanks to a clause in the company’s terms and conditions requiring a death certificate before an account can be terminated.
An Apple account and associated data can only be closed once Apple has sighted a death certificate for the user.

Just makes you wonder what else big corporate's are hiding in the EULA's &/or T&C's which no one actually stops and reads.  Just proves the point that you should be very very careful about what information you enter into online accounts.

Read the full itnews article HERE

Fast food Apps

Something caught my eye in this morning's email from ARN - one of their 'In Pictures' series looking at fast food apps and how they are changing the face of fast food.

They began with the new Macca's app (McDonalds Australia) which is called track my macca's - which takes users on a tour of the origins of the ingredients of 8 different products following the supply chain from farm to macca's.

The app then translates data from Macca's supply chain systems about farms, suppliers, ingredients, date, time, weather, location and other variables into an animation that incorporates the faces and voices of real farmers. The text and visuals are wry and informative. "We were very conscious of being entertaining in an adult way," says Shamini Nair, head of digital business for McDonald's Australia. "The Simpsons was the inspiration."

Screenshots of the Track My Macca's app

Other fast food restaurants in Australia have had mobile apps for a while including Pizza Hut, Dominos, Eagle Boys & Hungry Jacks.  But it is probably time some other restaurants jumped onto the bandwagon and offered a mobile app.

Have a look at the ARN top 10 HERE which lists a lot of the offering from overseas including Burger King's app which lets you order home delivery in the USA!